-Asevery year since its inception, Coca-Cola will continue to make its beverages available to all runners of the world's fastest 10K.
- In this 15th edition, Coca-Cola will also support the participants of the 5K Valencia Vamos, which this year will be held for the first time just before the 10K.
Valencia, 07-11-22.- The 10K Valencia Ibercaja renews a long-standing alliance. For yet another year, Coca-Cola is once again supporting the race, strengthening its union as its official partner.
As in every edition since its inception, Coca-Cola will continue to accompany the thousands of runners who will participate on Sunday, January 15, 2023 in the 15th edition of the fastest 10K in the world.
Coca-Cola will continue to provide all participants with drinks such as Aquabona and Powerade, both at the refreshment point halfway along the course and at the finish line.
From the direction of the 10K Valencia Ibercaja, Alex Aparicio stressed that this union "exemplifies the support that Coca-Cola has always offered to the 10K, a support that transcends the professional by the human involvement of the brand in many areas of the race and for many years. Delivering product in the Runner's Bag, supporting volunteers, being part of the assembly of the women's tent or leading other sustainable actions such as bicycle parking".
In addition, it should be added that Coca-Cola is also joining the 1st edition of the 5K Valencia Vamos in 2023, which will be held for the first time just before the 10K and will bring together 1,500 runners, who will also be able to enjoy the hydration of the company's beverages.
Santiago Ruiz, from the Communications and Sustainability area of Coca-Cola Europacific Partners in Valencia, said that it is "an honor for us to continue to support races such as the fun and innovative 10K Valencia Ibercaja, which manages to put the name of the city on everyone's lips thanks to both the popular and the elite part".
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